Antenna
The Antenna mission is to expand knowledge of subscriber behavior so brands can entertain, inspire, and empower the world.
We’re Antenna, a data and analytics startup that aims to expand knowledge of subscriber behavior so brands can entertain, inspire, and empower the world. We provide benchmarks across all key metrics so our customers can know what “good” looks like, gain the market intelligence they need to build a best-in-class business, and discover insights to inform their strategic decision making. Antenna is quickly becoming the market standard for subscription analytics. We have defined product/market fit, secured household names as clients, and are hitting hyper-growth mode.
Why join us?
You will join a rapidly growing team! We are already generating revenue and creating real, meaningful value for our customers and the industry. Industry executives from the world’s biggest brands are relying on our work to understand changes in consumer behavior, make strategic decisions about their business, and to define new and relevant industry benchmarks and standards. After an explosive first year, we raised $4.2M in seed capital from Raine Ventures, a venture capital firm that invests in leading tech companies like SoundCloud and Foursquare, to continue our growth. You can read more about us here: https://www.hollywoodreporter.com/business/digital/antenna-up-how-banking-data-decodes-streamers-success-4151781/
You will join a company led by experienced and successful founders. Antenna was founded by Jonathan Carson (CEO) and Rameez Tase (President). Jonathan, the former CEO of Nielsen Digital, is a serial entrepreneur with a successful track record of guiding innovative companies to grow and thrive. As a former marketing and analytics executive at leading digital media brands like Axios, Rameez is leading the industry to adapt cutting edge practices when it comes to learning about and interacting with consumers.
You will join a company addressing major shifts in industry. In this new direct-to-consumer world, brands are able to form direct relationships with their consumers — and that means they need to understand those same consumers far better than ever before. What else do they spend on? What makes them switch to/from our service? How do we get them to choose our platform? These are exactly the insights that Antenna equips our customers with. We aim to expand their knowledge of consumer behavior so they can continue to empower, inspire, and entertain the world. Our goal is to influence the way that all consumer brands approach their subscription businesses.
With our eyes on the goal, there is ample opportunity for anyone on the Antenna team to thrive. This can and should be a life-changing season of your career. You will not be a cog in our wheels. You will not be tasked with meaningless assignments that have no connection or impact to our ambitions. And your input on how to make things better will be invited and welcomed in all conversations. Embrace the opportunity to have real impact on the work, influence the people building and making, and help us build the foundations of a flourishing organization.
Engineering at Antenna
We have a growing team of over 10 technologists, primarily focused on Engineering and Data Science. We follow Agile software development practices, CI/CD, and use cutting edge infrastructure and cloud services on Google Cloud Platform.
Integrating data from multiple data sources into a core model that is informed by all of those data sources — all without PII (i.e. relying on statistical modeling techniques).
Building an online analytics platform to encourage all customers to self-serve rather than come to Antenna with questions.
Build the infrastructure to allow for the transformation of raw data into insightful, organized data.
Design reusable patterns for cloud infrastructure and then implement the design patterns to ingest data from multiple sources. Expose core data models that result from our ingest and transformation pipelines to a business intelligence tool such that our analysts can create client reports (e.g. subscriber growth over time for competitive set) and go deeper to pull out valuable insights for client pitches.
Build a data model whereby each raw data source powers our core data warehouse tables, but the raw sources are abstracted from our business intelligence tool (i.e. when one data source is unavailable, we have another source to calculate the same metric).
Build observability dashboards to make sure we are ingesting and aggregating all data from every source in a timely and accurate manner. Build data validation and alerting tools that notify us whenever any data looks incorrect (e.g. a sudden drop or rise in data) and facilitate quality assurance to figure out why this is happening (e.g. is it really a dip, is it our data provider, or is it our data systems).
Working at Antenna
While we are a growing group of diverse backgrounds and personalities, there are aspects of the team and our culture that is true to everyone at Antenna:
We live our values:
Act with integrity. Trust isn’t something we can claim — it’s something we earn. And not just once, but with every action we take. Our success relies on the confidence our stakeholders place in us and the confidence we place in each other. That’s why doing the right thing for us is never a choice, it’s the only option.
Engage with diligence. Our work is defined by the care and precision we bring to every detail. In our relentless pursuit of knowledge, we ask and answer all the questions we can. We move faster and scale larger by getting things deeply right the first time.
Communicate with respectful candor. Effective and open discourse is an act of respect. It enables growth by requiring participants to interact with empathy and orient around solutions. It also helps us move faster together by eliminating the meta-work that opaqueness generates.
We actively map ourselves towards intended outcomes. You invest the time to be thoughtful and considerate about the opportunities in front of you, and you work towards the goal in a manner that is rigorous, dependable, and steadfast.
We proactively communicate. As a fully autonomous employee with total agency to accomplish your objectives, proactively communicating with your teammates and customers is an expected behavior. In fact, you will regularly use this as a tool to mitigate risk, align team members, and drive Antenna forward.
We have a major bias towards action. The best way for an Antenna employee to grow in knowledge and experience is to jump in and learn by doing. We encourage you to try, experiment, and learn through action.
Our team is 45% female, 40% non-white and includes several foreign nationals, all with a variety of unique perspectives. We intend to continue recruiting from a diverse pipeline and are committed to building a truly equitable team.
We use all remote best practices to ensure that decisions are made not by the loudest or most present folks but the strongest points.
Individuals from underrepresented backgrounds can expect to plug into a system that proactively manages your growth. We do this by clearly defining what success looks like and ensuring that you are equipped and coached along the way. More specifically, we use:
- 30/60/90s on day 1 to define your high level objectives, activities that drive learning, and assignments than enable you and your work to have immediate impact
- Weekly 1:1s to ensure success in day-to-day tasks
- Monthly 1:1s to ensure growth in long term career goals
- Semi-annual performance reviews to assess performance and define new 6 month objectives
- Standard career path framework that defines expectations for each level and track and provides a high level of equity in our advancement process
As part of our commitment to an inclusive workplace, we are happy to offer prospective engineers the chance to connect with our engineering employees who come from underrepresented backgrounds. It’s a way to get a better sense of our team and what it might be like to work with us.
If you’re interested in connecting with our team, be sure to bring this up during one of our introductory calls!
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Generous Vacation
Unlimited
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Health Insurance
Standard benefits via Justworks
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Work from Home
Remote empathetic
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LGBTQ+ friendly
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Company Retreats
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Maternal/Paternal Leave
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Prioritizes diversity in hiring
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Other
Office is closed between Christmas and New Years.
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Gym/Fitness
$50/month stipend for health & wellness
External Links
- https://www.wsj.com/articles/streaming-data-netflix-hbo-disney-hulu-11643560207?mod=mhp
- https://www.axios.com/streaming-measurement-antenna-raises-series-a-22b5a029-dcbb-4fd5-a0c0-a5e9ccfab25d.html
- https://www.mediapost.com/publications/article/369573/double-digit-streamer-sub-churn-rates-transaction.html
- https://www.bloomberg.com/news/newsletters/2021-12-12/mls-playoffs-set-up-the-league-for-a-big-payday-from-streaming-services?utm_medium=email&utm_source=newsletter&utm_term=211212&utm_campaign=screentime
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