New York
101 - 250 Employees
51 - 100 Engineers
$10M - $25M Funding
Series A

SelfMade is a venture backed start-up located in downtown Manhattan. We work at the intersection of technology and digital art, empowering individuals and brands to grow their business through social media. Our members' only app uses AI and proprietary technology to connect members with professional image editors and social strategists — allowing them to build a powerful brand at an affordable price. SelfMade is democratizing an experience once reserved for celebrities and brands.

Selfmade photo 1 Selfmade photo 2 Selfmade photo 3 Selfmade photo 4 Selfmade photo 5 Selfmade photo 6

Why join us?
  • Strong, experienced Co-Founders. Seasoned CEO, Brain Schecter, previously founded IAC-acquired HowAboutWe (a NYC-based dating app) and CTO Zach Lloyd, previously Principal Engineer at Google Docs and Sheets.

  • Proven product that customers love (2,000 paying members) and transparency around the company's business models/projections on growth.

  • Great New York based investment companies like Firstmark, Primary Venture, Marc Benioff, and others:

Engineering at Selfmade
Engineering team and processes

We believe in autonomy, excellence, and teamwork. Our 10-person product team utilizes agile methodology which includes weekly team meetings, daily standups, bi-weekly retros, and a opt-out from unnecessary meetings culture. We like to ship products and features fast - every developer works to peer code, QA, deploy, and reiterate. Everyone on the team pitches in with any task that needs to be completed, from bug fixes to upgrade systems.

Technical Challenges

Building technology that can automate image editing. Create technology that can help support the workflow of our Customer Support and Account Management team. Reiterating on features quickly and efficiently.

Projects you might work on
  • You would help to create beautiful, design-forward websites that can convert customers to SelfMade's service.

  • Optimizing the user interface of our in-house backend system that is used for member management and photo edit management.

  • Data-driven social tool creation.

Tech stack

Working at Selfmade

The SelfMade engineering team works cohesively, independently, and openly with each other. Developers who will thrive on the SelfMade team are active learners, strive for excellence, and are open to developing as individuals. Team members enjoy peer programming, building features within a sprint environment, and want to build beautiful consumer-facing products that delight users.

There is a company-wide weekly meeting on Fridays where the company as a whole discusses business and operations updates as well as product and open question time.

We have an open plan office space, with a cool cafe/hang out space, standing desks, yoga mats + kettlebells, and a help-out around the office attitude.

Generous Vacation

20 days paid vacation, unlimited sick days

Free Food

Fully stocked fridge, snacks, beverages and wine + beer for team meetings, special events, bagel Fridays.



Beautiful Office

In Little Italy

Pet Friendly

Dogs welcome

Flexible Hours

We generally start around 10:30 and go until we are done.

Health Insurance

Full medical + vision + dental.

Team Activities

Once a month, ranging from escape rooms to ball games.

401(k) Contribution

401k pre-tax

Work from Home

Occasional option to WFH.


Pre-tax public transit purchase


Pre-tax commuter benefits, CitiBike membership


Every other week is optional #FullOutFridays - which can really only be explained by Instagram -

Interested in this company?
Skip straight to final-round interviews by applying through Triplebyte.