The Best Gourmet Food Online


COMPANY SIZE Between 10 and 25

# OF ENGINEERS Between 5 and 10

FUNDING $10M - $25M

TAGS Social Commerce, E-Commerce, YC Winter 2013


What do we do?

Goldbely is a marketplace that enables consumers to buy food directly from the country's best independent food makers.

Technical challenges

* Optimizing our logistics: finding optimal package sizes; optimal shippers; minimizing shipping rates while keeping the shipping time as low as possible.
* Classic b2c web challenges: analytics tracking systems; optimizing for conversion;
* We're a very small engineering team; there's a challenge in evolving the codebase while maintaining simplicity.
* Applying ML to build deep customer behavior models and recommendation systems
* Our system is a monolithic rails app; you'd have the opportunity to move our codebase to a microservices model; moving to Elm, React, etc.
* We're invested in maximizing its collection of data and the application of statistics, probability theory, and machine learning to support product recommendations and drive customer behavior modeling.

Why join us?

- Venture-funded Y-Combinator Food Startup
- Rapid over 200% year over year growth since its inception
- Small, cohesive team of engineers who are lazer focused on delivering value while building simple, elegant, well designed systems
- Opportunity to join while we are growing the broader development organization and to impact organizational design, culture, principles, practices, and values

Other Reason:

- Eat delicious food all the time

Our press coverage

All our press:

Our Founders

Joe Ariel


Trevor Stow


Vanessa Torrivilla


Joel Gillman

Chief Front-end Architect            

Our tech stack

  • PostgreSQL
  • Node.js
  • Redis
  • Ruby on Rails
  • CoffeeScript

Our investors

  • Intel Capital
  • 500 Startups
  • Y Combinator
  • FundersClub
  • 645 Ventures